Our Story

Niche Optics has been supplying eyeglass frames to the USA and Canada markets for almost a decade with great success. Our goal is to develop and produce superior quality eyewear brands with a special focus on comfort and well being. We carry a large range of Italian and European designers who take pride in being up to date with the current worldwide fashion trends.

SLR-EYEWEAR has made a prominent name for itself by consistently crafting hight quality sophisticated frames with emphases on affordable luxury. The collections offer a unique appearance that represents the combination of innovative design and technology. The fine blend of contemporary styles and international fashions create a unique range that captures the essence of distinct vogue.

OUTSPOKEN EYEWEAR prides itself by pushing the boundaries, exploring lightweight materials and inventing new processes. By utilizing the finest acetates wood and metal components available today the line has achieved its height standards and irrefutable quality.

The SOCIALEYES team is in a constant state of design. Using feedback from tweets,posts, pins and likes to tweak the collection, making SocialEyes a constantly evolving brand. Handmade in Italy, each collection, is created with its own unique style and persona. Let your eyewear be heard!! IF you’re looking to make a splash at your next social scene, SocialEyes are for you.

ViBE EYEWEAR combines the funk and sophistication of the NY City fashion scene to create our unique collection of eyewear. Whether you are looking to impress in the boardroom, stand out in a crowd or rock the night away ViBE has the frame for you.